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Our first ever store is coming.

Our first ever store is coming.

Almost 2 years since we began, Nothing is about to celebrate a major milestone. 

Our first ever retail store is coming. Opening before Christmas 2022. 

It’s the physical expression of everything we stand for. And we couldn’t be more excited. 

Nothing Store will sit in the heart of Soho, London’s vibrant cultural hub. Sharing values and space with some of the world’s most innovative design and fashion names. 

With industrial and mid-century design inspirations, including the iconic Olivetti stores in Italy, the boutique space is unlike the tech stores you’ve been to before. It’ll be a unique way to experience our entire product range. 

You’ll also be able to buy our next product, Ear (stick) there. Sign up (here) to watch the reveal video for the full features and availability.

We’ve got something special planned for the opening day.

The first 100 visitors will get a chance to buy one of the #100 seralised, limited edition Ear (stick). And receive free, never seen before branded merch including T-shirts and jumpers. First come, first served. 

All visitors will be able to purchase Phone (1), Ear (1) and the unserialised version of Ear (stick).

Come visit us:

4 Peter Street, Soho, London, W1F 0AD.

We can't wait for you to experience it.

In the meantime, shop our products (online) or with our partners (here).

The Nothing Team